Services
Four connected design disciplines, guided by brand direction.
Brand Direction and Identity
We clarify what a brand stands for and design an identity system that makes it recognisable across applications and can evolve with the business.
- Brand audit, direction and positioning
- Brand architecture
- Visual identity and design systems
Brand diagnosis, positioning and architecture can also be commissioned independently.
Brand Communications and Campaigns
We develop communications and campaign ideas from the brand direction, then carry them through art direction, visual systems and cross-media design.
- Campaign concepts and creative platforms
- Art direction and visual systems
- Graphic, editorial and cross-media design
Packaging and Product
We design packaging and physical products around brand identity, how people use them and how they will be made.
- Packaging identity and design systems
- Product concepts and industrial design
- Form, colour, material and finish
Engineering, testing, certification and manufacturing are coordinated with qualified specialists as the project requires.
Digital Experience
We design digital experiences around brand objectives, content and user needs, making them useful, recognisable and adaptable as requirements change.
- Websites and digital products
- UX, interface and interaction design
- Digital design systems
Specialist research, engineering, hosting and maintenance are integrated as the project requires.
How engagements take shape.
An identity, a campaign, packaging, a product or a digital experience can be the starting point.
We clarify the brand direction, business priorities and marketing objectives behind the brief, then define the design scope and team with one accountable lead.
A brand audit or rebrand is included only when the project calls for it.
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